• Client
• Fontys University of Applied Sciences ICT

• Role
• Brand Identity, Art Direction and Graphic Design

• Project
• Branding & Strategy

Description

In this project we were asked, me and Coen Walter to brand the annual P1 event of Fontys University Of Applied Sciences ICT.
During this event all 1st-year students present the results of the first 9 weeks of their study, where they have worked together in groups on a group product.
At this event, visitors come to look at the work made, and are able to vote on the best products made.

We did research as to what visitors and participants thought about the event itself, and what they'd like better in te future and such by holding interviews.
From there we were able to start giving the event a brand with it's own logo, mission and vision etc.
One of the core outcomes of this project is a complete brandguide for the event.